(GREENVILLE, S.C.) - The Greenville Swamp Rabbits, proud ECHL affiliate of the NHL’s Los Angeles Kings and AHL’s Ontario Reign, announced in conjuction with the Bon Secours St. Francis Health System the launch of the “Born And Raised 864” Campaign for the 2026-27 ECHL Season.
Starting with “Opening Night”, presented by Bon Secours St. Francis Health System, all babies born at Bon Secours during the 2026-27 season will receive a special “Born And Raised 864” onesie. Additionally, the newest bundle of joy in the world will also receive a “golden ticket”, which is good for any Swamp Rabbits home game in either the 2026-27 or 2027-28 seasons.
“‘Born and Raised 864’ is a way for both us and Bon Secours St. Francis to show our shared commitment to the Upstate community and create meaningful connections with local families,” said James Roehl, Senior Director of Partnerships. “We are thrilled to see this program return for another hockey season and celebrate the newest members of our community together.”
“Bon Secours St. Francis has cared for generations of Upstate families, and we’re delighted to see the Born and Raised 864 program return,” said Denise Campbell DNP, RN, NEA-BC, VP of Nursing. “This partnership celebrates not only the birth of a child, but also the community that surrounds and supports them. We’re grateful to work alongside organizations like the Swamp Rabbits that share our commitment to making Greenville a healthy, vibrant place for families to thrive.”
The Swamp Rabbits officially begin the 25th season of professional hockey in the Upstate on “Opening Night”, presented by Bon Secours St. Francis Health System on Friday, October 16th. Puck drop is set for 7:05pm at Bon Secours Wellness Arena, with a pre-game part on the Furman Plaza set to kick off the festivities with an “orange carpet” entrance of the 2026-27 Greenville Swamp Rabbits.
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About Bon Secours...
Bon Secours serves communities across Virginia and South Carolina through a network of hospitals, medical practices and care sites, delivering high-quality, coordinated care that improves outcomes and expands access. Through its integrated approach, Bon Secours strengthens the long-term sustainability of care delivery and extends its impact beyond the walls of its facilities. Bon Secours is part of Bon Secours Mercy Health (BSMH), a global Catholic health ministry operating across the United States, Ireland and the Philippines. Rooted in the compassionate ministry of Jesus, Mercy Health is committed to improving health and well-being throughout our communities, especially those most in need who are poor, dying and underserved. Across its ministry, Bon Secours Mercy Health provides more than $415 million in community benefit each year, supporting programs and initiatives that address social drivers of health and strengthen communities. For more information, visit bonsecours.com and follow Bon Secours on social media.
About the Swamp Rabbits...
Acquired by Spire Sports + Entertainment (SS+E) in 2020, the Greenville Swamp Rabbits hockey team have been providing family friendly, live entertainment at Bon Secours Wellness Arena since 2010. Formerly the Greenville Road Warriors, the Swamp Rabbits are the highest-level professional minor league franchise in South Carolina. The Swamp Rabbits are the proud ECHL affiliate of the NHL’s LA Kings and the AHL’s Ontario Reign. Greenville is a member of the ECHL, Premier ‘AA’ Hockey League.